Modern, Simple and Pragmatic Design
Modern, Simple and Pragmatic Design
Au Marché Noir .  Beer design  .  Catalog  .  Design  .  Font Design  .  Interior  .  Logotype  .  Packaging  .
A visual identity that represents the core concept of the brand
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Au Marché Noir is a restaurant in the heart of Brussels, which focuses on serving fresh, organic and healthy food from local produce. We developed the restaurant’s entire visual identity – this included the logo, colours, typography and packaging.Marché noir translates to ‘black market’ – the concept is that consumers are able to find unique and hard to find dishes based on a menu that changes every day. We took influence from old post war newspapers to draw a bespoke typography and we based the pictogram on the visualisation of morse code.

The main idea was to create a simple and minimal identity so that the visual designs wouldn’t overpower the unique concept of the brand.

A bespoke typography was drawn that was influenced by old post war newspapers

We created a bespoke beer label for Au Marché Noir, in collaboration with the Silly brasserie

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